Does your localized Russian website have a high bounce rate?
Is your checkout funnel running dry?
Are your conversion rates unaccountably low?
Unless the reason is a bad product market fit, it’s likely that your website fails to engage your Russian target audience.
Hi. I’m Ekaterina Howard
I help my clients find the words that will speak to their Russian buyers
LOCALIZATION OF WEBSITE COPY INTO RUSSIAN
Unless your US and Russian audiences are identical,
making sure that the content is displayed properly and that the translation is accurate is not enough
Go beyond units of measurement and currency
Make your website content relevant for Russian buyers by matching it to their cultural expectations and stage of awareness
LOCALIZED RUSSIAN WEBSITE REVIEW
For companies whose localized website does not meet their targets, or who feel that their Russian website performance can be improved.
Get actionable advice on how to make sure each page of your localized website performs.
If your team is asking any of these questions, a website review is for you.
Are my Russian website visitors not finding the information they need to buy?
Is the Russian copy hard to understand?
Are Russian buyers having difficulty navigating the website?
Is the checkout sequence confusing for Russian buyers?
Do they need additional information on shipping and customs?
Is there anything on the website that creates a confusing user experience?